FREELANCE WEBSITE COPYWRITER

Your website copy either gets results or loses out.

Are you tired of losing buyers to competitors with better messaging? Let me help you make your visitors' next step unmistakable with website copy that influences them to choose you, trust you, and buy from you.

B2B COMPANIES AND SERVICE PROVIDERS β™₯ MY WEBSITE COPYWRITING

So what's the answer?

A proven copywriting process that aligns with how people actually choose, trust, and buy online.

STAGE 1. WEBSITE DIAGNOSIS & STRATEGY

I'll diagnose your website's performance and prescribe a new way forward.

Whether you want to attract more qualified leads (SEO) or turn visitors into customers (CRO), we'll start with a deep dive into your website’s messaging gaps and performance bottlenecks.

Then, we'll define your ideal buyers, their pain points, and key decision triggers to align your website with what actually drives action.

STAGE 2. COPY DRAFTING & WIREFRAMES

I'll write your copy in 3 days* and deliver a Google Doc Wireframe.

For standalone landing pages, I’ll have production-ready copy inΒ 3 business daysΒ and delivered in a Google Doc that's formatted to look and feel like a real web page (my clients ❀️ this, btw).

STAGE 3. REVISIONS & FINAL CHECKS

I’ll implement any changes you need and perform a final check when the page goes live.

You have 1 week to request changes by commenting directly in the Google Doc or recording a quick Loom video. The revision period starts on the first Monday post-delivery, with an optional 30-minute wrap-up call to make sure your new copy is exactly the way you want it.

After your copy goes live, I’ll review your published page(s) to ensure the Google Doc translates perfectly into your websiteβ€”catching any formatting issues, missing sections, or layout misalignment.

Testimonials

Kind words from happy clients.

I would happily recommend Jef for anyone who needs copy for their website and business.

"Honestly, Jef is one of the best freelance copywriters I've worked withβ€”and I don't say that lightly."

Jon Nastor

DigitalCommerce.com

FAQs

How long does website copywriting take?


Can you write copy that’s optimized for SEO and conversions?


What's your copywriting process like?


Can you help me build a new website?


Do you offer revisions?


What if I only need copy for one page?


How do we get started?

"Who’s Jef, and why should I work with him?"

Hi, I'm Jef

Toronto-born copywriter that traded medical school for a career in copywriting and website marketing.

If you're here, you're probably looking for a copywriter who can help you get results.

Or maybe you're just curious about how a one-way ticket to Tokyo in 2014 led me to the life I enjoy today.

Either way, you’re in the right place.

I’m a remote, freelance copywriter for B2B brands and service providersβ€”I especially love writing for psychologists, SaaS/tech, local businesses, agencies, and creative professionals.

My copywriting makes businesses the clear and easy choice. I also have a proven track record of:

  1. Landing pages ranking in top search positions for high-value keywords.
  2. Websites achieving a 3 - 5x return on investment within a year.

If you’re ready for website copy that actually works, let’s talk.

"Who’s Jef, and why should I work with him?"
"Who’s Jef, and why should I work with him?"

Hi, I'm Jef

Toronto-born copywriter that traded medical school for a career in copywriting and website marketing.

If you're here, you're probably looking for a copywriter who can help you get results.

Or maybe you're just curious about how a one-way ticket to Tokyo in 2014 led me to the life I enjoy today. Either way, you’re in the right place.

I’m a remote, freelance copywriter for B2B brands and service providersβ€”I especially love writing for psychologists, SaaS/tech, local businesses, agencies, and creative professionals.

My copywriting makes businesses the clear and easy choice. I also have a proven track record of:

  1. Landing pages ranking in top search positions for high-value keywords.
  2. Websites achieving a 3 - 5x return on investment within a year.

If you’re ready for website copy that actually works, let’s talk.

A copywriter’s perspective

On copy, marketing, and why messaging matters.